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New drive to promote recycling in Sharjah

posted on 18/10/2013: 2708 views



Beeah, the environmental and waste management company has launched a month-long residential engagement campaign called "Recycle for a Greener Sharjah” to educate the residents of Sharjah about effective waste management, recycling and the negative effects of improper waste disposal.

With last year's awareness campaign results showing a rise in residential recycling levels from 40 per cent to over 52 per cent, the campaign, which started on September 20, hopes to make a positive impact on recycling rates by the end of the year by reaching a higher number of people. Beeah also aims to reach its zero-waste goal for Sharjah by 2015.

"The residents of Sharjah and the UAE have only begun to realise the urgent need for solid waste solutions and this campaign will encourage community members to become active participants in efforts to reduce waste through recycling,” said Khalid Al Huraimel, Group CEO of Beeah.

In addition to the campaign, awareness programmes and education initiative, the Bee'ah School of Environment, which has already reached and educated 164,000 students in over 200 schools across Sharjah, will continue to educate children and young adults in the UAE about the adverse effects of improper waste disposal.

Beeah will also be placing over 25 additional Reverse Vending Machines (RVMs) for plastic bottles, aluminium cans and used light bulbs at the Sharjah Cooperative Society outlets and other locations to encourage recycling. - Gulf News

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